Oh La Lari®
BRAND REFRESH
After four successful years empowering nursing moms to feel sexy, the mama behind Oh La Lari® wanted to craft a brand personality reflective of its product. Drawing on inspiration from the market’s raciest lingerie brands, I worked with the founder to capture the fun, stylish, sexy and nurturing personalities of Oh La Lari®’s customers .
Deliverables included a brand language guide, website copywriting and editing, product descriptions, influencer and buyer outreach letters.