Masculen
BRAND AND WEBSITE LAUNCH
After finalizing their male supplements, the Masculen founders looked for a way to attract their audience online. Leading up to the brand’s launch, I created an ironically macho (but sensitive) brand voice to resonate with their unique clientele.
Copy deliverables included market research, a language guide, website copywriting, product descriptions and an investor presentation.
“Dara is our go to branding copywriter for one and only reason. She’s the best.”
VIBE + VOICE
WEBSITE COPY
Homepage
Product Descriptions
INVESTORS’ DECK
